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Kim Majali, Author at Europe IT Outsourcing | Page 10 of 20

+15 years of experience in digital marketing SEO, PPC, content marketing and web development CEO at Europe IT Outsourcing Company


Types of Content Creation

Types of Content Creation

Author Avatar wrote on 05/09/2018 business growthcontent creationcontent marketinginfographicssearch engine optimizationweb design

Nine reasons to have a content:
  • inform
  • teach
  • inspire
  • motivate
  • entertain
  • persuade
  • increase brand awareness
  • improve brand reputation
  • stimulate social traffic and followers
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Need-Payoff Questions – Spin Selling

Need-Payoff Questions – Spin Selling

Author Avatar wrote on 29/08/2018 avoid mistakesbuyingbuying decisionsguidepurchase decisionssalestips

Need-Payoff Questions get the buyer to tell you about their Explicit Needs and the benefits your solutions offers, rather than forcing you to explain the benefits to the buyer.Read more
Implication Questions – Spin Selling

Implication Questions – Spin Selling

Author Avatar wrote on 22/08/2018 best practicesbuyingbuying decisionsget inspiredguideideassalestips

Implication Questions discuss the effects of the problem, and develop the seriousness of the problem to increase the buyer's motivation to change. They are best used before talking about solutions.Read more
Problem Questions – Spin Selling

Problem Questions – Spin Selling

Author Avatar wrote on 15/08/2018 avoid mistakesbest practicesbuyingbuying decisionsget inspiredguidesalestips

The first of these other questions are Problem Questions. If you are relatively new to selling then practicing problem questions is probably the single most important thing that you can do to improve your sales results.Read more
Situation Questions – Spin Selling

Situation Questions – Spin Selling

Author Avatar wrote on 08/08/2018 avoid mistakesbest practicesbusiness growthbuyingbuying decisionsguidesalestips

Questions seeking facts are called Situation Questions. They are necessary. They help uncover a context for uncovering buyer problems. You need some facts in order to be able to put forward a reasonable solution / proposal to your prospect. Read more

Topics: Content CreationSales